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Artificial Intelligence (AI) in the Labor Market: Profession, Impact and Leadership

Artificial Intelligence

Artificial intelligence (AI) is revolutionising many areas of our lives, including the way we work. It is transforming the labour market, generating new professions and requiring a new approach to leadership.

In this article we will explore the impact of AI in different sectors, its influence on the labour market and the role of leadership in this new context.

Artificial Intelligence: Definition and Presence in Everyday Life

Artificial intelligence is a field of computer science that aims to develop machines and systems capable of performing tasks that require human intelligence, such as voice recognition, learning, planning and problem-solving.

AI is omnipresent in our daily lives, in our smartphones, cars, smart homes and workplace, simplifying from the simplest to the most complex tasks.

The Impact of Artificial Intelligence on the Labor Market

With the advancement of AI, the labour market is undergoing a radical transformation. AI can potentially improve efficiency and productivity in the workplace, but it also brings challenges, including the need to adapt and develop new skills.

Automation versus Transformation

AI can lead to the automation of certain jobs, but it also has the potential to create new opportunities. AI-driven automation can replace specific tasks and increase efficiency, allowing professionals to focus on more complex and strategic tasks.

The Transition of Career and Requalification

With AI affecting certain sectors, professionals must be prepared for the career transition, acquiring skills and knowledge valued in this new context.

Human Skills and Complementarity with AI

Despite the advanced capabilities of AI, human skills such as creativity, empathy and critical thinking remain essential and irreplaceable.

Social and Ethical Impact of AI

AI’s ethical and social issues, such as privacy and discrimination, must be considered to ensure the responsible adoption of this technology.

The Role of Leadership in the AI Era

With the growing presence of AI, leaders play a vital role in fostering more humane skills and engaging people for higher purposes.

Process Automation and Job Opportunities with AI

Process automation with AI is improving efficiency and productivity while creating new work opportunities in areas such as data science and AI ethics.


AI is not only a disruptive technology, but an opportunity for professionals and leaders to adapt and prepare for the future of work in Portugal and worldwide. Understanding the impact of AI on the profession, the job market and leadership is crucial to our preparation for this promising future.